2020 - The first Women’s Jordan OG collaboration with LA-based designer Melody Ehsani is rooted in bringing basketball to a new generation.
“The legacy [of the Women’s Air Jordan OG] speaks for itself,” says Ehsani. “It was an exciting time in history with the inception of the WNBA and all the incredible women who were coming into the game. The shoe is really an emblem of this moment, a first in many regards.”
Symbolizing women’s excellence on and off the court, the designer chose Nike Air Max 90 Mujer an updated approach to the Air Jordan OG SP x Melody Ehsani, and through a classic lens. The black and infrared shoe is highlighted by a cherry detailing — a symbol Nike Air Max 90 Femme Rose of abundance and closely associated with the goddess of fertility.2020 - If Undefeated's initial Nike Air Max 90 paid direct 1990s-homage, the second effort from the LA-based outfit delivers a sneaker design version of a retro futurist approach.
Rugged leather from edition one is replaced by myriad materials referencing the ’90s New York street scene's adoption of technical outdoor gear. In respect for the function-first origins of those practical pieces, the shoe itself is striped down and the silhouette's www.barrancoehijos.es features deftly reinterpreted for 2020.
Approach to the design began first with fabrication, trying to mix iconic sneaker fabrics, such as nubuck leather and Nike Air Huarache Womens hairy suede, with translucent materials and technical mesh to give a modern vibe to a classic silhouette.
This approach lead to some restructuring of the shoe's paneling www.jonathanmoyal.fr to both reduce material and streamline the upper pattern. The Swoosh is thus elongated and the typical rubber "Air Max" marker above the Air-unit window is removed. Padding in the tongue and heel is also minimized, adding to the sleeker form. Additional details include a heel pull tab and tongue lacing reminiscent of the Nike Vomero 5.
The colorways are a study in contrast — a concise, all-black look highlighting the depth and texture of the build, and a blue Undefeated exclusive, honoring past Nike Nike Air Max 95 Womens ACG and Running footwear and apparel.2020 - Celebrating the original design of the Air Max 97, the Nike Air Max 97 G carries a true stitch-for-stitch reconstruction Adidas Ultra Boost Femme of the iconic runner's metallic upper and features added outsole grip for lasting stability on the links.2019 - The second colorway of the "Coming to America" collection Nike Air Max 270 Womens for Giannis Antetokounmpo, the Nike Air Zoom Freak 1 Soul Glo releases December 28.2019 - The lateral side Swoosh of Nike’s new classically styled runner, the Atsuma, is mirrored by a cutout version on the medial. It's a handsome aesthetic feature — pleasant for looks alone — but also one that manifested a design challenge. The charge: Reduce material waste by increasing pattern efficiency.
Nike Atsuma rethinks and reimagines how traditional cut-and-sew footwear can be improved by considering how Nike Air Max 95 Femme offcuts can act as critical components of the shoe's construction and beautiful elements of its design. In addition to the lateral and medial panels, the shoe’s heel Nike Air VaporMax Womens counter and eyestay exhibit playful employment of negative space. So too does the hangtag, which is formed by a cutout on the outsole. A recycled sockliner adds to the Nike Air Max 97 Dámské considered decisions.