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If you want to test how a pop-up will affect your site, you should keep a close eye on your rankings. If you notice they start to go south, remove the pop-up and go back to a clean design.

4. Focus on Site Speed

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Using browser cache is easy. Whenever you update your Adidas Gazelle Womens website, make sure you clear your cache, so your new website version is available to visitors.

AMP is a stripped-down version of your website. It is designed to help your website load quickly on mobile devices. AMP pages load around four times faster than pages that are not AMP.

CDN stands for content delivery network. A CDN can greatly increase the speed that visitors are able to load your website. CDNs deliver your content from different places all over the world and choose whichever delivery point is closest to your visitor.

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