All of your website’s content is not created equal, and there is some strategy to getting it right. In your URL, organize your content with the most prominent keywords
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For example, when a URL reads “yourdomain.com/what-we-sell,” a search engine determines the most valuable information to be the words which it reads first: “yourdomain.” So, the URL’s second-most-important text must be “what-we-sell.”
Do Not Use Any CAPITALS in URLs
To be honest, the exact reasoning eludes us, but, one thing is unmistakably clear: Capitals in your URL will
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Use Hyphens Instead of Underscores
Hyphens are a literary tool, but underscores are not. In a URL, search engines
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Underscores confuse the search engine and lower your SEO score.
Add AMP and Mobile Page URLs to Your SiteMap
AMP stands for Accelerated Mobile Pages. When using a mobile device, search engines guide users to AMP web content before any other. It is an open source platform initiative that is working to create web
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When using a mobile device AMP content is shown as a carousel. You have seen these carousels sitting just above your Google search results, and,
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